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SELECTED WORK
Biden 2020 Presidential Campaign
A high-impact collection of social media banners and a commemorative illustrated poster designed to mobilize voters. The collection includes a banner suite featuring one highly illustrative graphic alongside two bold, text-based designs crafted to drive urgent, Ohio-specific voting initiatives and celebrate election victory. The collection culminates in a beautifully illustrated poster commemorating the historic Georgia Senate runoffs, featuring the Biden-Harris ticket alongside Stacey Abrams, Raphael Warnock, and Jon Ossoff to mark a milestone moment in political organizing.
[Role: Graphic Designer]
The Problem
During critical inflection points of the 2020 election cycle, the campaign faced the challenge of cutting through digital noise to rapidly mobilize voters. Capturing public attention required an agile, phased approach to match the fast-moving realities on the ground. We needed to drive immediate digital engagement for high-stakes localized voting initiatives in Ohio, while also finding a lasting way to celebrate and memorialize historic, coalition-driven milestones like the Georgia Senate runoffs.
The Solution
We met this challenge by rolling out urgent online support assets first, followed by a lasting commemorative print. We quickly deployed a digital banner suite—pairing one highly illustrative graphic with two bold, text-based layouts—to drive immediate voter turnout in Ohio and rally immediate momentum around early victories. Later, we channeled the historic energy of the Georgia runoffs into a detailed keepsake poster featuring the Biden-Harris ticket alongside Stacey Abrams, Raphael Warnock, and Jon Ossoff.
SOCIAL MEDIA BANNERS
FORWARD TOGETHER VICTORY POSTER
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